Towards a sustainable way of doing business
Businesses increasingly have to reinvent themselves to meet the demands of a world characterised by societal challenges such as climate change, population growth, migration and globalisation. Pressure from consumers, regulators and other stakeholders stimulates organisations to combine financial and social goals, rather than focusing solely on shareholder value. More than ever, businesses need strategic renewal and value creators with transformative leadership qualities to help steer them in the desired direction. Do you want to experience the opportunities, challenges and dilemmas that businesses face today? Do you want to develop the knowledge and skills required to assess and enhance business ecosystems? Do you want to become an expert in designing new strategies for societal value creation? Our new and innovative Master’s programme in Business and Social Impact provides you with a solid grounding in economics & management, and equips you with practical skills, tools and networks for a rewarding career with organisations that lead the way on corporate social responsibility.
In this video Dr Friedemann Polzin explains how in this programme you can learn to achieve societal impact by combining business tools and the understanding of the economic and policy context.