Media shape the world and our understanding of that world

The Media and Culture programme studies different types of media in a wider context and in relation to one another. It focuses on the role that digital media, data, films, television series, theatre and dance performances, games and cultural interventions play in shaping our understanding of the world around us, but also how these phenomena intervene in that world and transform it.

You learn about the history, theory and larger social and technological contexts in which different media function and interact. What is the effect of mediatization, digitalization, datafication, and participation on how media are produced, distributed and used? How do media and culture reflect on, but also participate in, issues of democracy, sustainability, public space, migration, or gender?

You will develop the academic skills you require in order to understand and analyse media as aesthetic objects, as industries and institutions, as well as active agents in our society.

Eye for the professional field

Media and Culture provides opportunities for you to meet a diverse range of professionals in the field, such as programmers, curators, producers and policymakers (for example, people responsible for city marketing). The interaction between students and professionals is further underscored by the possibility of doing an internship in the third year of the Bachelor’s programme. An internship can be a good preparation for, or even the actual start of, a professional career. 

After the Bachelor’s programme

After finishing the Bachelor’s programme in Media and Culture, many alumni end up working in television or film production, the cultural sector (e.g. theatres, cultural centres) or in promotion and marketing. A significant amount of students choose to continue their studies in a Master’s programme; for instance, the Master in Media, Art and Performance Studies or the Master in New Media & Digital Culture.

  • Samuel Ryan is a student
    "The programme has a great variety of options to specialise in. It gives you the opportunity to find out what you like most, without pressure."
  • Henk Janssen is a student
    "There is plenty of room for personal initiative."


Mode of study:
Language of instruction:
3 years
Tuition fee:
  • Dutch and other EU/EEA students (statutory fee 2021-2022, full-time): € 1,084
  • Institutional fee 2021-2022: € 8,006 (EU/EEA), € 9,326 (non-EU/EEA)
Offered by:
Degree: This Bachelor's programme is officially registered under its name in the Central Register of Higher Education Study Programmes
BA (Bachelor of Arts)
Croho code: