On Monday 12 March, we organized a live webinar about the Master’s programme Business Development and Entrepreneurship. Missed it? Don't worry, you can watch the recording here.
New world of business
Our globalised, digital economy and disruptive new technological innovation is creating virtually unlimited opportunities for new ventures. Human creativity and an entrepreneurial mindset are needed to initiate successful new ideas, and develop sustainable new markets and business models that benefit society as well as business. If you are energised by the dynamic possibilities of the rapidly-evolving new world of business, the Utrecht University MSc in Business Development and Entrepreneurship gives you the practical abilities, networks, and strong academic foundations you need.
This Master’s programme is based on Utrecht University’s world class research in the domain of entrepreneurship and innovation, and the interaction with business strategy and policy practice by U.S.E. staff members and lecturers. It also draws upon the broad international research network of the Utrecht Center for Entrepreneurship.
Content of the programme
In the Master in Business Development and Entrepreneurship you focus on:
- venture development, creating the right environment and context for new ventures to thrive;
- capturing value from innovation;
- product and service development;
- entrepreneurial marketing using methods like co-creation with customers and design thinking;
- obtaining and managing (venture) capital.
Read more about the study programme.