Applied Cognitive Psychology

USING KNOWLEDGE OF PSYCHOLOGY TO IMPROVE DAILY LIFE

In the Master’s programme Applied Cognitive Psychology, you will learn to apply knowledge of cognition and behaviour to situations and problems that occur in daily life.

Processing information

During this one-year programme, you will learn about human information processing. That knowledge is useful for making signage or advertising more effective, for example, or for making products more user-friendly.

You will also learn to come up with solutions for a wide range of problems that can occur in professional practice. Humans are dramatically changing their environment using increasingly complex technology, such as the Internet, social media, robotics and automation. In order to design an environment that is well suited to human cognitive abilities, one should understand human perception, understanding and reasoning.

International orientation

This Master’s programme is internationally oriented, from the literature used in class to the opportunity to do an internship and write a thesis abroad, and from the option of attending electives at foreign universities to participating in international summer schools, research conferences or workshops.

Learn to work in multidisciplinary teams

Both our lecturers and our students have very diverse backgrounds. During the study programme, you will spend a lot of time learning to work in multi-disciplinary teams. Accurate and careful communication is vital to that process.

THE PURPOSE OF THE PROGRAMME

Once you have completed the Master’s programme, you will be a true academic professional who can apply scientific knowledge, such as acting as an independent consultant on ergonomic problems. As a member of an interdisciplinary team, you will contribute to solving these problems together with designers, policy makers, technicians, computer scientists and business experts. You can also advise on the sensory aspects of marketing communications. You will also have developed excellent verbal and written communication skills to communicate with all sorts of audiences.