Chair
Business history
Date of appointment 01.02.2004
Inaugural lecture date 29.11.2004
Profile

Keetie Sluyterman is emeritus professor of business history at Utrecht University and a specialist in Dutch business history of the nineteenth and twentieth century. She has written or jointly authored a large number of business histories, including histories of Océ, Proost en Brandt, CSM, (Moret) Ernst & Young, Rabobank, Hagemeyer, Royal Dutch Shell, Boskalis and Heineken. In the study Dutch Enterprise in the twentieth century: business strategies in a small open economy (Routledge 2005) she gave an overview on the history of Dutch business in the twentieth century through the looking glass of business strategies. She is one of the project leaders of the research programme ‘BINT’, Dutch business in the 20th century, which studies varieties of capitalism and changes over time in national business systems. Her present research focuses on the changing position of the CEO of Dutch companies. Keetie Sluyterman is past-president of the European Business History Association and member of the advisory editorial board of the American journal Business History Review.

Strategic themes / Focus areas
Involved in the following study programme(s)
Scientific expertise
Gegenereerd op 2017-08-21 21:32:15
All publications
  2017 - Scholarly publications
Sluyterman, K.E. (17.07.2017). Decolonisation and the organisation of the international workforce: Dutch multinationals in Indonesia, 1945-1967. Businesss History
Sluyterman, K.E. & Westerhuis, G.K. (2017). International Varieties of Capitalism: the Case of Western Europe. In John F. Wilson, Steven Toms, Abe de Jong & Emily Buchnea (Eds.), The Routledge Companion to Business History (pp. 220-239). Routledge.
  2017 - Professional publications
Sluyterman, K.E. (2017). Nieuwe wegen in de bedrijfsgeschiedenis - Discussies over theorie, methode en aanpalende disciplines. In Frans Willem Lantink & Boudien de Vries (Eds.), Bedrijvigheid in Velsen in de lange twintigste eeuw. Geschiedenis en archieven. Hilversum: Verloren.
  2015 - Scholarly publications
Sluyterman, K (2015). Dutch Changing Capitalism in International Perspective. In Keetie Sluyterman (Eds.), Varieties of Capitalism and Business History: The Dutch Case (pp. 200-220) (20 p.). New York and Abington: Routledge.
Sluyterman, K.E. & Bouwens, A.M.C.M. (13.04.2015). From colonial empires to developing countries and on to emerging economies - the international expansion of the Dutch brewery Heineken, 1930-2010. Management and Organizational History, 10 (2), (pp. 103-118) (16 p.).
Sluyterman, K (2015). Introduction: Varieties of Capitalism and Business History: The Dutch Case. In Keetie Sluyterman (Eds.), Varieties of Capitalism and Business History: The Dutch Case (pp. 1-21) (21 p.). New York and Abington: Routledge.
Sluyterman, K & Wubs, Ben (2015). Multinationals as Agents of Change. In Keetie Sluyterman (Eds.), Varieties of Capitalism and Business History: The Dutch Case (pp. 156-182) (26 p.). New York and Abington: Routledge.
Sluyterman, K (2015). Varieties of Capitalism and Business History: The Dutch Case. (232 p.). New York and Abingdon: Routledge.
  2014 - Scholarly publications
Sluyterman, Keetie & Bouwens, Bram (2014). Brewery, brand and family - 150 years of Heineken. (602 p.). Amsterdam: Boom.
Sluyterman, Keetie (2014). Business History versus Economic History in the Netherlands. Tijdschrift voor Sociale en Economische Geschiedenis, 11 (2), (pp. 45-64).
Sluyterman, Keetie & Bouwens, Bram (2014). Heineken: 150 jaar brouwerij, merk en familie. (602 p.). Amsterdam: Boom.
  2014 - Other output
Sluyterman, Keetie (2014). 150 years of innovation at Heineken.
Sluyterman, Keetie (2014). Green is more than the colour of the bottle.
  2013 - Professional publications
Dankers, J.J., Sluyterman, K.E. & van Zanden, J.L. (2013). Variaties in kapitalisme. Ontwikkeling en prestatie van de Nederlandse markteconomie in de twintigste eeuw. Den Haag: Instituut SMO.
  2012 - Scholarly publications
Sluyterman, K.E. (2012). Corporate Social Responsibility (CSR) of Dutch entrepreneurs in the 20th century. Enterprise & Society, 12 (June 2012).
  2012 - Other output
Sluyterman, K.E. (30.08.2012). Brands and marketing knowledge in mergers and acquisitions in the 20th century, testing the Da Silva Lopes model. European Business History Conference.
Sluyterman, K.E. & Bouwens, A.M.C.M. (02.11.2012). From colonial empires to developing countries and on to emerging economies: the international expansion of the Dutch brewer Heineken, 1930-2010. Conference Translating Potential into Profits: Foreign Multinationals in Emerging Markets since the 19th Century, German Historical Institute.
  2011 -
Sluyterman, K.E. (25.10.2011) Invited speaker lezing IOS discussiemiddag over de PBO, georganiseerd door het focusgebied Instituties van de open samenleving (Utrecht) (25.01.2011) Omstreden vanaf de start
  2011 - Scholarly publications
Jong, de, A., Sluyterman, K.E. & Westerhuis, G.K. (2011). Strategic and structural responses to international dynamics in the open Dutch economy, 1963-2003. Businesss History, 53 (1), (pp. 63-84) (22 p.).
  2011 - Other output
Sluyterman, K.E. (12.05.2011). Changes in the business system in the Netherlands, summary of results. lezing Posthumus Conferentie 2011.
Sluyterman, K.E. & Bouwens, A.M.C.M. (25.09.2011). Longevity in regional specialization: the Dutch dredging industry. paper EBHA conference.
  2010 - Scholarly publications
Sluyterman, K.E. (2010). Changing Business Systems in the Netherlands in the Twentieth Century. Business History Review, 84 (Winter 2010), (pp. 737-750) (14 p.).
Sluyterman, K.E. (2010). De visie van de SER op de economische integratie van Nederland in Europa en in de wereld. In Teun Jaspers, Bas van Bavel & Jan Peet (Eds.), SER. Zestig jaar denkwerk voor draagkracht Amsterdam: Boom.
Sluyterman, K.E. & Wubs, B. (2010). Multinationals and the Dutch Business System: The Cases of Royal Dutch Shell and Sara Lee. Business History Review, 2010 (Winter 2010), (pp. 799-822) (24 p.).
Sluyterman, K.E. (2010). Royal Dutch Shell: Company Strategies for Dealing with Environmental Issues. Business History Review, 84 (Summer), (pp. 203-226) (24 p.).
Sluyterman, K.E. & Bouwens, B. (2010). Verdiept Verleden. Een eeuw Koninklijke Boskalis Westminster en de Nederlandse baggerindustrie. (454 p.). Amsterdam: Boom.
  2009 -
Sluyterman, K.E. (2009) Invited speaker Paper for the World Economic History Conference, Utrecht, 2-7 August 2009. Utrecht (01.01.2009) Paper for the World Economic History Conference, Utrecht, 2-7 August 2009.
Sluyterman, K.E. (09.10.2009) Invited speaker Paper workshop European Business Model Rotterdam (09.01.2009) Paper workshop European Business Model
  2009 - Scholarly publications
Sluyterman, K.E. (2009). Boskalis in het kielzog van de olie-industrie, 1950-1980. In Hilde Greefs & Ilja van Damme (Eds.), In behouden haven. Liber amicorum Greta Devos, Reflecties over maritieme regio's Universiteit van Antwerpen.
  2008 -
Sluyterman, K.E. (2008) Invited speaker Canadian Historical Association’s 2008 , 2-4 June 2008 (Vancouver) (01.01.2008) Caring for the environment: the interaction between pressure groups, companies and governments
Sluyterman, K.E. (23.08.2008) Invited speaker Conference European Business History Association Bergen, Noorwegen (23.01.2008) Conference European Business History Association
Sluyterman, K.E. (2008) Invited speaker Second Dutch-German Conference, 16-17 May 2008 Frankfurt am Main (01.01.2008) Second Dutch-German Conference, 16-17 May 2008
Sluyterman, K.E. (22.08.2008) Invited speaker European Business History Association (Bergen, Norway) (22.01.2008) The flow of people: globalisation and the organisation of the international workforce in multinational companies
Sluyterman, K.E. (11.04.2008) Invited speaker Third Danone conference Arhus (11.01.2008) Third Danone conference
  2008 - Scholarly publications
Sluyterman, K.E., Jonker, J.P.B. & van Zanden, J.L. (2008). ‘Koninklijke’ en haar aandeelhouders, 1890-2005. In W.W. Boonstra & S.C.W. Eijffinger (Eds.), Een klassieke econoom met een brede blik. Opstellen aangeboden aan prof. dr. Hans Visser (pp. 295-308) (14 p.). Den Haag: SDU.
  2007 -
Sluyterman, K.E. (21.11.2007) Invited speaker Studium Generale UU (Utrecht) (13.01.2008) Hoe Shell onze dorst naar olie weet te lessen
Sluyterman, K.E. (07.09.2007) Invited speaker Studiedag NEHA (Amsterdam) (07.01.2007) Steering Shell through periods of high and low oil prices
  2007 - Scholarly publications
Sluyterman, K.E. (2007). Keeping Competitive in Turbulent Markets, 1973-2007, Vol. 3, A History of Royal Dutch Shell. (514 p.). Oxford and Amsterdam: Oxford University Press and Boom Publishers.
  2007 - Professional publications
Sluyterman, K.E. (2007). Bedrijven en filantropie in de twintigste eeuw. In Vibeke Kingma & Marco H.D. van Leeuwen (Eds.), Filantropie in Nederland. Voorbeelden uit de periode 1770-2020 (pp. 133-142) (10 p.). Amsterdam: Aksant.
  2006 -
Sluyterman, K.E. (28.04.2006) Invited speaker Second Anglo-Dutch meeting ‘Innovation in Industrial Chemistry’ Royal Society of Chemistry, London, UK (28.01.2006) Second Anglo-Dutch meeting ‘Innovation in Industrial Chemistry’
  2006 - Other output
Sluyterman, K.E. (19.11.2006). Ambitious strategies: Dutch multinationals between 1950 and 2000. Seminar Internationalisation of Dutch business, Bint Research Programme.
  2005 - Scholarly publications
Sluyterman, K.E. (2005). Dutch Enterprise in the Twentieth Century. Business strategies in a small open economy. (319 p.). London and New York: Routledge.
  2004 -
Sluyterman, K.E. (19.11.2004) Invited speaker Internationalisation of Dutch business, Bint Research Programme (Utrecht) (19.01.2004) Ambitious strategies: Dutch multinationals between 1950 and 2000
Sluyterman, K.E. (17.09.2004) Invited speaker Conference of the European Business History Association Barcelona, Spain (17.01.2004) Conference of the European Business History Association
Sluyterman, K.E. (27.03.2004) Invited speaker European Social Science History Conference Lissabon (01.03.2008) European Social Science History Conference
  2004 - Scholarly publications
Sluyterman, K.E. (2004). Dutch business during the First World War and its aftermath. In Carl-Johan Gadd & Staffan Granér (Eds.), Markets and Embeddedness. Essays in Honour of Ulf Olsson (pp. 241-264) (24 p.). Göteborg: Publications of the Dept. of Economic Hist., School of Econo.
  2004 - Other output
Sluyterman, K.E. (29.12.2004). Gedeelde zorg. Maatschappelijke verantwoordelijkheid van ondernemingen in historisch perspectief. (30 p.). Utrecht: Faculteit der Letteren, Universiteit Utrecht.
  2003 -
Sluyterman, K.E. (07.11.2003) Invited speaker EAEPE 2003 conference: The Information society - Understanding its institutions interdisciplinary Maastricht (07.01.2003) EAEPE 2003 conference: The Information society - Understanding its institutions interdisciplinary
Sluyterman, K.E. (27.11.2003) Invited speaker A comparative history of national oil companies, Institut d'histoire du temps present (Paris) (27.01.2003) Writing an academic history of the Royal Dutch/Shell Group
  2003 - Scholarly publications
Sluyterman, K.E. & Jones, G. (2003). British and Dutch Business History. In F. Amatori & G. Jones (Eds.), Business History around the World (pp. 110-145) (425 p.). Cambridge: Cambridge University Press.
Sluyterman, K.E. (2003). Kerende kansen. Het Nederlandse bedrijfsleven in de twintigste eeuw. (389 p.). Amsterdam: Boom.
  2002 -
Sluyterman, K.E. (26.02.2002) Invited speaker Familie in Zaken, georganiseerd door accountantskantoor Govers (Eindhoven) (26.01.2002) Het familiebedrijf in de 20e eeuw: tussen bewondering en verguizing
  2002 - Scholarly publications
Sluyterman, K.E. (2002). Firms, networks and business values. The British and American cotton industries since 1750. NEHA-bulletin, 16, (pp. 102-104) (3 p.).
Sluyterman, K.E. (2002). Following the American lead: Dutch firms, 1945-1965. In M. Kipping & N. Tiratsoo (Eds.), Americanisation in 20th century Europe: business, culture, politics, vol. 2 (pp. 207-223) (17 p.). Lille (FR): Centre de Rechrche sur l' Histoire de L'Europe du Nord-Ouest.
Sluyterman, K.E. & de Wit, W.O. (2002). Werk in uitvoering: Nederland als gast- en thuisland voor multinationale ondernemingen. NEHA-bulletin, 16 (2), (pp. 59-68) (10 p.).
  2001 -
Sluyterman, K.E. (20.09.2001) Invited speaker pre-conference for XIII Economic History Congress, titled American influences in twentieth century Europe Roubaix (20.01.2001) pre-conference for XIII Economic History Congress, titled American influences in twentieth century Europe
  2000 -
Sluyterman, K.E. (13.10.2000) Invited speaker Lezing voor de gezamenlijke studiedag van techniek- en bedrijfshistorici (Eindhoven, Technische Universiteit) (13.01.2000) Techniek- en bedrijfshistorici op de golven van Kandratieff
  2000 - Scholarly publications
Sluyterman, K.E. & Jonker, J.P.B. (2000). At home on the world markets. Dutch international trading from the 16th century until the present. (431 p.). Den Haag: SDU.
Sluyterman, K.E. (2000). Kerk in de City, 450 jaar Nederlandse Kerk Austin Friars in Londen. (114 p.). Hilversum: Verloren.
Sluyterman, K.E. & Jonker, J.P.B. (2000). Thuis op de wereldmarkt. Nederlandse handelshuizen door de eeuwen heen. (431 p.). Den Haag: SDU.
  1999 - Scholarly publications
Sluyterman, K.E. & van Zanden, J.L. (1999). Concurrentie in de Nederlandse bedrijfsgeschiedenis. NEHA-bulletin, 13 (1), (pp. 20-39) (20 p.).
Sluyterman, K.E. (1999). CSM: een geschiedenis van integratie en diversificatie. Visie Magazine, 7 (november), (pp. 12-17) (6 p.).
Sluyterman, K.E. (1999). Honderd jaar Hagemeyer: van koloniaal naar mondiaal handelshuis. Ups and Downs Beleggersagenda, 5, (pp. 10-16) (7 p.).
Sluyterman, K.E. (1999). Nederlandse bedrijfsgeschiedenis, de oogst van vijftien jaar. NEHA-jaarboek voor economische, bedrijfs- en techniekgeschiedenis, 62, (pp. 351-387) (37 p.).
Jonker, J.P.B. & Sluyterman, K.E. (1999). The lure of industry: Dutch trading companies entering and abandoning industrial activities. In F. Amatori, A. Colli & N. Crepas (Eds.), Deindustrialization and reindustrialization in the 20th century, Proceedings of the EBHA conference, Terni, september 1998 (pp. 372-382) (11 p.). Milaan: Trochalia Publications.
  1998 -
Sluyterman, K.E. (15.10.1998) Invited speaker International Colloquium on Business History around the World at the end of the Twentieth Century (Milaan) (15.01.1998) British and Dutch business history
Sluyterman, K.E. (25.09.1998) Invited speaker European Business History Conference Parijs (30.08.2012 - 01.09.2012) European Business History Conference
Sluyterman, K.E. (24.08.1998) Invited speaker International Economic History Conference Madrid (24.01.1998) International Economic History Conference
Sluyterman, K.E. (05.06.1998) Invited speaker Tweede Anglo-Dutch Business History Conference Utrecht (05.01.1998) Tweede Anglo-Dutch Business History Conference
  1998 - Scholarly publications
Sluyterman, K.E. & Gales, B.P.A. (1998). Dutch free-standing companies, 1870-1940. In M. Wilkins & H. Schröter (Eds.), The free-standing Company in the world Economy, 1830-1996 (pp. 293-322) (30 p.). Oxford: Oxford University Press.
Sluyterman, K.E. (1998). Dutch multinational trading companies in the twentieth century. In G. Jones (Eds.), The multinational traders (pp. 86-101) (16 p.). Londen/New York: Routledge.
Dankers, J.J., van der Linden, A.A.M., Sluyterman, K.E. & van Zanden, J.L. (1998). Het coöperatieve alternatief. Honderd jaar Rabobank, 1898-1998. (408 p.). Den Haag: SDU, met K.E. Sluyterman, A.A.M. van der Linden en J.L. van Zanden.
Sluyterman, K.E. (1998). Internationalisation of Dutch Accounting Firms. Businesss History, 40 (2), (pp. 1-21) (21 p.). April 1998.
  1997 -
Sluyterman, K.E. (19.09.1997) Invited speaker Congres 'Trading companies' University of Reading. Reading (19.01.1997) Congres 'Trading companies'
  1997 - Scholarly publications
Sluyterman, K.E. (1997). Three centuries of De Kuyper: the Strength and Weakness of a family firm. In M. Dritsas & T. Gourvish (Eds.), European Enterprise. Strategies of adaptation and renewal in the twentieth century (pp. 105-122) (18 p.). Athens: Trochalia Publications.
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Gegenereerd op 2017-08-21 21:32:16

Completed projects

Project:
Dutch business in the 20th century 01.01.2002 to 01.01.2014
General project description

The national research project Dutch business in the 20th century (Bedrijfsgeschiedenis in Nederland in de Twintigste Eeuw (BINT)) had the competitiveness and changing characteristics of the Dutch business system during the twentieth century as its main focus. The goal was to make an in-depth analysis of the most important elements of the Dutch business system and their adaptation over time to the major economic, social and technological developments of the 20th century. The analysis is internationally comparative because only in this way, the typical Dutch characteristics can be highlighted. The analysis is formed by relevant social theories, particularly, though not exclusively, drawn from institutional economics.


The BINT Projectwas initiated by the Business History Research Group of Utrecht University and its Research Institute. The Netherlands Economic History Archive (NEHA), the Erasmus University Rotterdam and the Foundation for the History of Technology at Eindhoven University also participated.


For more information, have a look at the project website.

 
Role Project Leader Funding
Other: 1e en 3e geldstroom
Project members UU
Project:
History of Heineken, 1864-2014 01.01.2011 to 01.01.2014
General project description

Heineken's 150th anniversary in 2014 offers an excellent opportunity to reflect on its corporate history form a twenty-first century perspective. Because Heineken is one of the world's leading breweries, its history has a significance that goes beyong the company itself, potentially contrinbuting to a better understand of this branch of industry. One theme in particular is central to the history: expansion through acquisitions and joint ventures. Strikingly, despite its many partnerships and takeovers, heineken has established and maintained a strong firm identity both as a business and as a brand. Other themes to be studied are marketing, internationalisation, technology, human capital and the pros and cons of the family firm. Results of this project will be presented as papers to the academic colleagues and the final product is a book to commemorate the 150th aniversary of the company.

 
Role Researcher Funding
External funding: The project will be entirely financed by Heineken
Project members UU
Project:
Concurrentie en concentratie in het Nederlandse bedrijfsleven gedurende de 20e eeuw 01.03.2004 to 01.06.2012
General project description

This study aims to describe and analyze the way Dutch businessmen tried to eliminate the risks of doing business during the 20th century. The study looks at different kinds of collusion, ranging from business interest associations and cartel-agreements to full mergers and acquisitions. Both quantitave and qualitative data will be used and the development of the concentration process will be illustrated by case studies. The firm is the focal point. The way Dutch businessmen cooperated will be compared to the daily practices in this field in US, UK and Germany. The theoretical approach of this project is derived from the literature on the 'business system' and 'the varieties of capitalism'.

 
Role Project Leader Funding
Other: 1e en 3e geldstroom
Project members UU
Project:
The Corporate Governance of Dutch business during the 20th century: structural changes and performance 01.01.2007 to 31.12.2011
General project description

The research aims at contributing to the important societal debate from an economic-historical perspective, on the basis of a study of the long-term performance of the Dutch business system during the 20th century. It consists of four projects. The first three projects investigate corporate governance characteristics: (i) protective devices or takeover defenses; (ii) executives, supervisors and their networks; and (iii) dividend policy and financing. The fourth project is a synthesis in two respects, as it both describes the relations between governance characteristics in the previous projects and relates governance to performance. The synthesis will offer a chronological and thematic account of the development of the governance structure of Dutch business during the 20th century. It will incorporate the results of the other three projects dealing with different aspects of corporate governance, and analyze a number of case studies to show in more detail how the governance mechanisms operated in practice (or in some cases: failed to operate effectively), what the consequences were for performance of those companies and the role played by the different stakeholders. The themes of this project will be dealt with in detail, including the societal discussion about corporate governance and its impact on the actual management structure of Dutch companies.

 
Role Researcher Funding
NWO grant
Project members UU
External project members:
  • Abe de Jong (Erasmus University Rotterdam)
Project:
100 jaar Royal Boskalis Westminister NV. De geschiedenis van de Nederlandse baggerindustrie. 01.01.2008 to 31.12.2010
General project description
 
Role Researcher Funding
External funding
Project members UU
Project:
A History of Royal Dutch Shell 01.01.2002 to 31.12.2007
General project description

On 5 July 2007, exactly 100 years after the merger which created Royal Dutch Shell, this study into the history of Royal Dutch Shell at Shell headquarters was presented. In this study (that appeared in four volumes), it is explained how Royal Dutch Shell was among the handful of oil companies that acquired a significant part of the global markets in the First decades of the Twentieth Century. 

 
Role Researcher Funding
External funding
Project members UU
Project:
The co-evolution of the national infrastructure and innovation in Dutch business in the 20th century 01.07.2002 to 01.09.2006
General project description
 
Role Project Leader & Researcher Funding
NWO grant
Project members UU
Gegenereerd op 2017-08-21 21:32:16
Full name
prof. dr. K.E. Sluyterman Contact details
Drift 6

Drift 6
Room -
3512 BS  UTRECHT
The Netherlands


Drift 6

Drift 6
Room -
3512 BS  UTRECHT
The Netherlands


Drift 6

Drift 6
Room 1.19
3512 BS  UTRECHT
The Netherlands


Drift 6

Drift 6
Room 1.19
3512 BS  UTRECHT
The Netherlands


Phone number (direct) +31 30 253 6068
Gegenereerd op 2017-08-21 21:32:16
Last updated 02.08.2017