Webinar Week

Interested in our programme? Join our webinar 27 November 2019. More info here!

What does an organisation need to do in order to perform well? And what qualifies as ‘good performance’ by a public organisation? Recruiting the best employees, investing in training and development, coaching-style management, giving employees autonomy, providing suitable remuneration – or a smart combination of all these elements? Who is responsible for putting personnel policy into practice? How can you encourage effective implementation? How do organisations engage with their social environment, and how do they fulfil their social responsibility? What is the public dimension of strategic Human Resource Management? What impact does internationalisation have on an organisation’s Human Resource Management practices? If questions like this spark your interest, then the Master’s programme in Strategic Human Resource Management is just the thing for you.

Strategic HRM: working in a changing environment

This Master’s programme focuses on Human Resource Management (HRM), in terms of serving both the organisation’s interests (good performance) and those of employees (for example, satisfaction and motivation). We study HRM in the context of social developments such as an ageing population, internationalisation, and technological change. This means we don’t see HR policy as an independent policy domain, but rather as a domain in which developments within the organisation and within society as a whole are incorporated and integrated into management. What makes HR policies strategic is its coherence, its alignment with the organisation’s strategic goals, and its coordination with internal and external developments. That is the domain of the Master’s programme in Strategic Human Resource Management.

Organisations have to deal with government regulations in the area of labour and personnel. Public and private sector organisations will have to take economic and social policies at both national and EU level into account. This applies to their personnel policy too. These are not the only developments that organisations have to face. There is also social diversity, individualisation, internationalisation, the declining numbers of young people (dejuvenation), and an ageing population. In view of this, organisations need to work on sustainable employability, diversity management, and an age-conscious personnel policy. The reality of having to operate in a changing environment has prompted many organisations to make internal changes, both structural and functional in nature.

This Master’s programme involves studying specific elements of HR policy, such as recruitment and selection, training and development, assessment and remuneration. In addition to gaining an understanding of the theory and research in this area, you will learn how to apply this knowledge when analysing policy issues that organisations have to deal with in their environment.


On completing this Master’s programme, you will know how to realise effective Strategic HRM. This involves aligning HRM policy with organisational goals, coordinating HRM activities, and effective implementation. You will have an understanding of the relevant functional areas (such as training and development), of the relevant theories and models (for example, the AMO model for high performance organisations) and of the methods and techniques involved in designing and conducting research.

You will also possess the HRM skills needed to give presentations, to operate in teams with people from a wide range of backgrounds, to persuade others, and to draw up a policy framework based on a contextual analysis. Your expertise will also include research skills.

Finally, you will acquire HRM competences that specifically focus on personal leadership (in areas such as planning, providing guidance in the context of teamwork, dealing with adversity, etc.).

I have developed a strategic view of organisations and processes.
Teun Smits, Key Account Manager Benelux at Danerolles
  • Carina Schott
    I want to know why people are motivated


Degree: This Master's programme is officially registered under its name in the Central Register of Higher Education Study Programmes
  • Title: MSc
  • Master's degree in: Public Administration and Organisation Science
  • Programme: Strategic Human Resource Management
Accredited by the NVAO
Croho code:
Language of instruction:
Part- or full-time status:
1 year
Credits: 60 credits equals one year full-time study load (European Credit Transfer System, ECTS)
Start of studies:
Application deadline:
  • Dutch & EU/EER students: 1 April
  • Non-EU/EEA students: 1 April
Tuition fees:
Law, Economics and Governance 
Graduate school:
Law, Economics and Governance