Publications
2023
Scholarly publications
Timmer, S., Merfeld, K., & Henkel, S. (2023). Exploring motivations for multimodal commuting: A hierarchical means-end chain analysis. Transportation Research Part A: Policy and Practice, 176, 1-32. Article 103831. https://doi.org/10.1016/j.tra.2023.103831
Toxopeus, H., & Merfeld, K. (2023). Exploring business models for sustainability with nature as a key resource: a case study of urban nature-based solutions.
2022
Scholarly publications
de Jong, J. P. J., van Balen, T., Boënne, M., Merfeld, K., Mulhuijzen, M., & Rigtering, C. (2022). Collaboration with Lead User Firms in New Product Development: A Source of Schumpeterian Opportunity. https://papers.ssrn.com/sol3/papers.cfm?abstract_id=4100506
Riegger, A. S., Merfeld, K., Klein, J. F., & Henkel, S. (2022). Technology-enabled personalization: Impact of smart technology choice on consumer shopping behavior. Technological Forecasting and Social Change, 181, 1-11. Article 121752. https://doi.org/10.1016/j.techfore.2022.121752
Klein, J. F., Merfeld, K., Wilhelms, M. P., Falk, T., & Henkel, S. (2022). Buying to share: How prosumption promotes purchases in peer-to-peer asset sharing. Journal of Business Research, 143, 171-183. https://doi.org/10.1016/j.jbusres.2022.01.047
2021
Scholarly publications
Riegger, A. S., Klein, J. F., Merfeld, K., & Henkel, S. (2021). Technology-enabled personalization in retail stores: Understanding drivers and barriers. Journal of Business Research, 123, 140-155. https://doi.org/10.1016/j.jbusres.2020.09.039
2020
Scholarly publications
Timmer, S., Merfeld, K., & Henkel, S. (2020). Exploring Usage Motives for Corporate Multimodal Mobility Services: A Hierarchical Means-End Chain Analysis: An Abstract. In Developments in Marketing Science: Proceedings of the Academy of Marketing Science (pp. 169-170). (Developments in Marketing Science: Proceedings of the Academy of Marketing Science). Springer Nature. https://doi.org/10.1007/978-3-030-39165-2_75
Klein, J. F., Wilhelms, M. P., Merfeld, K., Henkel, S., & Falk, T. (2020). How Peer-to-Peer Sharing Promotes Product Purchase: An Abstract. In Developments in Marketing Science: Proceedings of the Academy of Marketing Science (pp. 549-550). (Developments in Marketing Science: Proceedings of the Academy of Marketing Science). Springer Nature. https://doi.org/10.1007/978-3-030-39165-2_228
Klein, J. F., Wilhelms, M-P., Merfeld, K., Henkel, S., & Falk, T. (2020). How Peer-to-Peer Sharing Promotes Product Purchase: An Abstract. In Marketing Opportunities and Challenges in a Changing Global Marketplace (pp. 549-550) https://doi.org/10.1007/978-3-030-39165-2_228
Timmer, S., Merfeld, K., & Henkel, S. (2020). Exploring Usage Motives for Corporate Multimodal Mobility Services: A Hierarchical Means-End Chain Analysis: An Abstract. In Marketing Opportunities and Challenges in a Changing Global Marketplace (pp. 169-170) https://doi.org/10.1007/978-3-030-39165-2_75
Lehr, A., Buettgen, M., Benoit, S., & Merfeld, K. (2020). Spillover effects from unintended trials on attitude and behavior: Promoting new products through access-based services. Psychology and Marketing, 37(5), 705-723. https://doi.org/10.1002/mar.21335
2019
Scholarly publications
Merfeld, K., Wilhelms, M. P., & Henkel, S. (2019). Being driven autonomously – A qualitative study to elicit consumers’ overarching motivational structures. Transportation Research Part C: Emerging Technologies, 107, 229-247. https://doi.org/10.1016/j.trc.2019.08.007
Merfeld, K., Wilhelms, M. P., Henkel, S., & Kreutzer, K. (2019). Carsharing with shared autonomous vehicles: Uncovering drivers, barriers and future developments – A four-stage Delphi study. Technological Forecasting and Social Change, 144, 66-81. https://doi.org/10.1016/j.techfore.2019.03.012
2018
Scholarly publications
Merfeld, K. (2018). Shared and Autonomous - A Market Perspective on Contemporary Mobility.
2017
Scholarly publications
Wilhelms, M. P., Merfeld, K., & Henkel, S. (2017). Structured Abstract: Understanding Users of Peer-to-Peer Carsharing (A Means-End Analysis to Uncover Participation Motives). In Developments in Marketing Science: Proceedings of the Academy of Marketing Science (pp. 159-164). (Developments in Marketing Science: Proceedings of the Academy of Marketing Science). Springer Nature. https://doi.org/10.1007/978-3-319-45596-9_33
Wilhelms, M. P., Henkel, S., & Merfeld, K. (2017). You Are What You Share: Understanding Participation Motives in Peer-to-Peer Carsharing. In S. Shaheen, & G. Meyer (Eds.), Disrupting Mobility: Lecture Notes in Mobility Springer. https://doi.org/10.1007/978-3-319-51602-8_7
Wilhelms, M. P., Merfeld, K., & Henkel, S. (2017). Yours, mine, and ours: A user-centric analysis of opportunities and challenges in peer-to-peer asset sharing. Business Horizons, 60(6), 771-781. https://doi.org/10.1016/j.bushor.2017.07.004