dr. Madelijn Strick
Gegenereerd op 2018-09-25 17:37:57

Biographical sketch:
Madelijn received her PhD (cum laude) in social psychology at the Radboud University Nijmegen in May 2009. Her dissertation focused on implicit influences of humorous advertising on brand attitudes and choice, and was awarded with the ‘best dissertation award’ of the ASPO (Dutch organization for social psychology). She teaches courses on behavior regulation, consumer behavior, and social influence. Besides working, she likestraveling to exotic countries, going to pop and rock concerts, running, and good wine. She is a big fan of sunny weather. She is also member of the Utrecht Young Academy, a platform for the exchange of critical perspectives on academia, policy, and society in Utrecht and beyond.  
Research interests:
Madelijn's research mainly follows two lines. The first one aims to study the role of emotion in consumer decisions. Currently she is conducting experiments on the role of music in advertising on creating aesthetic chills, transportation, and compliance. The second one focuses, broadly speaking, on decision-making and well-being. Her aim is to find out how people can make personal decisions (e.g., about their careers, partners, and free time) that satify in the long run. This interest draws her to various research areas like the role of implicit motivation and intuition.
Strategic themes / Focus areas
Involved in the following study programme(s)
Scientific expertise
advertising & consumer behaviour

Artist: Krin Rinsema
Gegenereerd op 2018-09-25 17:37:57

International publications:

Damen, T. G. E., Aarts, H., Strick, M., & Taris, T. W. (in press). When conflict influences liking: The case of the Stroop task, PLoS One.

Stoeckart, P. F., Strick, M., Bijleveld, E., & Aarts, H. (2018). The implicit power motive predicts decisions in line with perceived instrumentality. Motivation and Emotion. Advance online publication. doi:10.1007/s11031-018-9687-1

Strick, M. (2018). The role of music in advertisements on narrative transportation and persuasion. In J. Deaville, R. Rodman, and S. L. Tan (Eds.), The Oxford Handbook of Music and Advertising. Oxford University Press (USA).

Strick, M., & Volbeda, M. (2018). When the valence of unconditioned stimuli evolves over time: Evaluative conditioning with good-ending and bad-ending stories. Journal of Experimental Social Psychology, 74, 50-55. 

Strick, M., & Van Soolingen, J. (2017). Against the odds: Human values arising in unfavourable circumstances elicit the feeling of being moved. Cognition and Emotion. Advance online publication. doi:10.1080/02699931.2017.1395729 

Strick, M., & Papies, E. K. (2017). A brief mindfulness exercise promotes the correspondence between the implicit affiliation motive and goal setting. Personality and Social Psychology Bulletin43(5), 623–637.

Stoeckart, P.F., Strick, M., Bijleveld, E. & Aarts, H. (2017). The implicit power motive predicts action selection. Psychological Research, 81(3), 560–570.

Dijksterhuis, A., & Strick, M. (2016). A case for thinking without consciousness, Perspectives on Psychological Science11(1), 117-132.

Strick, M., Stoeckart, P. F., Dijksterhuis, A. (2015). Thinking in Black and White: Conscious thought increases racially biased judgments through biased face memory. Consciousness and Cognition, 36, 206-218.

Strick, M., De Bruin, H. L., De Ruiter, L., & Jonkers, W. (2015). Striking the right chord: Emotionally moving music increases psychological transportation and narrative persuasion. Journal of Experimental Psychology: Applied, 21, 57-72.

Dijksterhuis, A., Strick, M., Bos, M. W., & Nordgren, L. F. (2014). Prolonged Thought: Proposing Type 3 Processing. In: Sherman, J. W., Gawronski, B., & Trope, Y. (Eds.). Dual process theories of the social mind. New York: Guilford Press.

Strick, M., Holland, R. W., Van Baaren, R. B., Van Knippenberg, A., & Dijksterhuis, A. (2013). Humour in advertising: An associative processing model. European Review of Social Psychology, 24, 32-69.

Kleinjan, M., Strick, M., Lemmers, L., & Engels, R. (2012). The effectiveness of a cue-reminder intervention to reduce adolescents’ alcohol use in social contexts. Alcohol and Alcoholism, 47, 451-457.

Strick, M., Van Noorden, T. H. J., Ritskes, R. R., De Ruiter J. R., & Dijksterhuis, A. (2012). Zen meditation and access to information in the unconscious. Consciousness and Cognition, 21, 1476-1481.

Strick, M., Holland, R. W., Van Baaren, R. B., & Van Knippenberg, A. (2012). Those who laugh are defenceless: How humor breaks resistance to influence. Journal of Experimental Psychology: Applied, 18, 213-223.

Ritter, S. M., Damian, R. I., Simonton, D. K., Van Baaren, R. B., Strick, M., Derks, J., & Dijksterhuis, A. (2012). Diversifying experiences enhance cognitive flexibility. Journal of Experimental Social Psychology, 48, 961–964.

Ritter, S. M., Strick, M., Bos, M. W., Van Baaren, R. B., & Dijksterhuis, A. (2012). Good morning creativity: Task reactivation during sleep enhances beneficial effect of sleep on creative performance. Journal of Sleep Research, Article first published online 9 Mar 2012.

Strick, M., Dijksterhuis, A., Bos, M. W., Sjoerdsma, A., van Baaren, R. B., & Nordgren, L. F. (2011). A meta- analysis on unconscious thought effects. Social Cognition, 29, 738-762.

Strick, M., & Dijksterhuis, A. (2011). Intuition and unconscious thought. In M. Sinclair (Ed.), Handbook of Intuition Research (pp. 28-36). Cheltenham: Edward Elgar Publishers.

Stel, M., Mastop, J., & Strick, M. (2011). The impact of mimicking on attitudes toward products presented in TV commercials. Social Influence, 6, 142-152.

Strick, M., Dijksterhuis, A., & Van Baaren, R. B. (2010). Unconscious-thought effects take place off-line, not on-line. Psychological Science, 21, 484-488.

Westerhof, G. J., Harink, K., Van Baaren, R. B., & Strick, M. (2010). Filling the missing link: the influence of portrayals of older characters in television commercials on the cognitive functioning of older adults. Ageing & Society, 30, 897-912.

Strick, M., Holland, R. W., Van Baaren, R. B., & Van Knippenberg, A. (2010). The puzzle of joking: Disentangling the cognitive and affective components of humorous distraction. European Journal of Social Psychology, 40, 43-51.

Strick, M., Holland, R. W., Van Baaren, R. B., & Van Knippenberg, A. (2010). Humor in the eye tracker: Attention capture and distraction from context cues. Journal of General Psychology, 137, 37-48.

Strick, M., Holland, R. W., Van Baaren, R. B., & Van Knippenberg, A. (2009). Finding comfort in a joke: Consolatory effects of humor through cognitive distraction. Emotion, 9, 574-578.

Strick, M., Van Baaren, R. B., Holland, R. W., & Van Knippenberg, A. (2009). Humor in advertisements enhances product liking by mere association. Journal of Experimental Psychology: Applied, 15, 35- 45.

Hansen, J., Strick, M., Van Baaren, R., Hooghuis, M., & Wigboldus, D. H. J. (2009). Exploring memory for product names advertised with humour. Journal of Consumer Behaviour, 8, 135-148.

Corneille, O., Mauduit, S., Holland, R. W., & Strick, M. (2009). Liking peppermints by the head of a dog: Perceived orientation of attention induces valence acquisition. Journal of Experimental Social Psychology, 45, 234-237.

Strick, M., Holland, R. W. & Van Knippenberg, A. (2008). Seductive eyes: Attractiveness and direct gaze increase desire for associated objects. Cognition, 106, 1487-1496.

National publications:

Strick, M. (in press). Humoristische reclames zijn leuk, maar zijn ze ook effectief? In-Mind Magazine

Van der Zwaluw, C. S., Kleinjan, M., Lemmers, L., Wiebing, M., Van Toorn., A., Zeegers, T., Strick, M., Hermans, R., & Engels, R. M. E. (in press). De ‘Power Button’: Eerste aanwijzingen voor effecten van een herinneringscue op middelengebruik, Verslaving.

Strick, M., Holland, R. W., & Van Knippenberg, A. (2008). Zijn het je ogen? Aantrekkelijkheid en oogrichting moduleren conditioneringseffecten van gezichten op productevaluaties, Jaarboek Sociale Psychologie, ASPO press.

Strick, M., Van Baaren, R. B., Holland, R. W., & Van Knippenberg, A. (2005). Humor in Reclame: De Onbewuste Invloed van Humor op Herkenning, Attitudes en Gedrag, Jaarboek Sociale Psychologie, ASPO press.

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Gegenereerd op 2018-09-25 17:37:57
Full name
dr. M.A. Strick Contact details
Martinus J. Langeveldgebouw

Heidelberglaan 1
Room H1.15
The Netherlands

Phone number (direct) +31 30 253 4615
Phone number (department) +31 30 253 3666
Gegenereerd op 2018-09-25 17:37:57
Last updated 15.06.2018