Katharina Thewes MSc

Vening Meineszgebouw A
Princetonlaan 8a
Kamer 5.48
3584 CB Utrecht

Katharina Thewes MSc

Communications Consultant
Communications & Marketing

As Team Lead and Marketing and Communication Advisor I am developing marketing strategies for the bachelor’s and master’s programmes of the Faculty of Geosciences. 

The responsibilities of my team include

  • Organizing the Open Days and ‘Student for a Days’ for prospective bachelors and master’s students
  • Conducting market research (often together with agencies) in order to obtain a strong understanding of our target groups: prospective national and international students
  • Advising on programme renewals from a marketing and communications perspective
  • Advising on marketing policy for student recruitment and translate into communication and marketing plans
  • Communication with prospective students
  • Developing and implementing campaigns, events and other activities to achieve the recruitment targets
  • Determining and developing appropriate communication channels 
  • Coordinating, managing and monitoring project objectives including reporting and evaluating on marketing 
  • Content creation 
  • Website development