Tashina Blom is a PhD candidate in the ERC-funded project Remembering Activism: The Cultural Memory of Protest in Europe (ReAct). Her research project Indignant Words to Live By: The Cultural Memory of Protest Slogans asks how protest slogans with long histories and contemporary afterlives come to accrue cultural memories of past struggles, people, or even tactics, and analyses how those memories can help activists articulate new political claims for their cause. The project’s case studies include the slogan ‘No Gods No Masters’, which was coined in 1880 as the French ‘Ni Dieu Ni Maître’ by Auguste Blanqui and later became a widely disseminated anarchist slogan; the Spanish Civil War (1936-1939) slogan ‘¡No Pasarán!’, and the feminist slogan ‘My Body My Choice’, which was first used in the women's liberation movement during the late 1960s. Paying close attention to these slogans’ dissemination in different media and the way they spread through a process of reuse and adaptation, the project aims to analyse both the political functions of the mobilization, adaptation and appropriation of a memory and shed light on how the circulation of slogans through both activist media production and commodification makes certain memories and phrases ‘stick’, resonate, and continue to inspire more than others.