UU brand guide for beginners
Which colours are part of the UU colour palette? Which font is suitable for headings and which one for body text? How do you use the logo correctly? For all these questions and more, you can check this brand guide page. Here you’ll find an overview of the basic knowledge you need to understand and work in line with our brand identity.
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The Essentials
Basic principles of our corporate identity - colours, fonts, logo
Templates
Templates are an essential tool for creating documents and presentations that adhere to our brand guidelines. Here, you'll find a convenient overview of UU templates for Word documents, presentations, and newsletters that you can use.
Email signature
An email signature is a piece of text that is automatically added to the bottom of your emails and contains your contact details and sometimes a logo. Using a brand-compliant email signature ensures a professional appearance and consistent communication within the organization.
Visuals
Image based communication is an essential part of our visual style.
Images bring our stories to life and help support our message. Here you will find information on the use of photography, illustrations, and other visual elements within our brand guidelines.